The name Luiz Carlos Trabuco brings to mind the Chairman and President of Banco Bradesco, a huge banking, and financial services company in Brazil currently ranked third-largest bank by total assets. But, what else is there to the man behind the easily recognizable name?
Born in 1951, he is renowned as an entrepreneur who specialized in financial marketing, with a long, proven record of accomplishment in the banking sector for a long period. He is a graduate of the University of São Paulo in Brazil where he undertook Economic science. For a post-graduate degree he attended Fundação school here he came out with a masters in marketing and financial strategies. The titles that he has held throughout his career tell of a sterling performance that has been rewarding in many more ways than just accolades.
In 2006, Luiz Carlos Trabuco won Don Quixote trophy and named among the top 100 most influential Brazilians. Later in 2009, was named meritorious citizen from Marilla, Luiz Carlos Trabuco was crowned best entrepreneur 2015. During his tenure as the CEO, a massive pension problem needed to be resolved, and he undertook the task and completed it. One of the biggest expenses that recurred in the bank was the pension, and pundits believed that the strain could lead the bank out of business. It was here that he decided to start making changes to save money. Among the earliest changes was the increment of the service time one needed to gain any access to funds from the pension.
Lately, Brazil has been facing a similar crisis, and with the invitation of the government, Luiz Carlos Trabuco is working with the technocrats trying to find a way to the entire system. Although at first his changes were unpopular, his persistence ensured and resolved the crisis at the bank and the policies he introduced saved the pension, for this he received massive credit in the financial sector.
Luiz Carlos Trabuco is of the opinion that, family consumption is probably the most influential of the factors that are weakening the economy of Brazilians. He believes that since the economy of Brazil, not conjoined to the politics, the point to consider is the direct foreign investments, whose latest volumes have been setting new records according to meioemensagem.com.br.
For those closest to him, he has a reputation for being fiercely dedicated to what he puts his mind on. It is said that he would rather his employees be autonomous and this he vigorously promotes by giving every individual at the company the opportunity to make decisions and bear the responsibility of the outcome. He is attributed as having the face behind several commercial projects on behalf of the government of Brazil. Recently at the Forum Estadao convention, he intimated that the most fundamental change that Brazil requires right now should be towards the acceptance of the privatization of public. Private investments are the way to the future and government agencies today should be ready to accept and work towards such changes.